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HOW DID WE COME TO BE?
The expert collective behind WhiteRoad shares two things in common: a love of the mountains and a commitment to doing things exceptionally well. Noticing that there was a demand for bespoke corporate ski trips, and with each client representing their own unique needs, it was essential to create a specialist division within our wider business (which takes over 40,000 passengers travelling each season), allowing us to service each contract to the Nth degree, and so WhiteRoad was formed.
SOME FAMILIAR FACES
Finn
Finn
With over 11 years in the ski industry and 10 snow seasons spent across Europe and Canada, Finn leads the WhiteRoad team as Brand Manager. Bringing a wealth of hands-on experience, his on-the-ground knowledge is hard to beat, shaped by years of living and working in the mountains. A true mountain enthusiast, he’ll happily chew your ear off about anything snow, hiking, or mountain biking-related.
Passionate about creating unforgettable mountain experiences, Finn combines industry expertise with a personal touch to help others get the most out of every adventure. Whether it’s sharing insider tips or planning the perfect trip, he’s dedicated to making life in the mountains accessible, exciting, and memorable.
Ollie
Ollie
After four unforgettable seasons in New Zealand and Japan, Ollie returned to HQ bringing a global perspective and a genuine passion for mountain life. Now with over three years in the corporate side of the industry, he combines real-world experience with professional insight to support and inspire others. Having worked across Japan, New Zealand, and Europe, he’s passionate about helping others access the same incredible opportunities.
When he’s not talking ski, Ollie’s all about staying active, whether that’s cycling, fell running, or out walking his whippet! And lets not forget to mention he has built his own, very successful, run club from the ground up. Always up for a challenge, he brings that same energy and enthusiasm into everything he does.
Issy
Issy
Meet our newest team member, who brings a wealth of experience and an infectious enthusiasm for everything she does. After several years in our OTA team, she has developed a deep understanding in group travel, and expertise in creating seamless and memorable trips.
Issy combines professional skill, positive energy and creativity along with a passion for the mountains, ensuring every ski experience is well-organised and truly special.
Fluent in both Italian and French - Issy is invaluable when it comes to navigating European resorts and connecting with local partners.
Brad
Brad
Brad comes with a wealth of experience looking after large and complex groups. With his passion for the mountains and a talent for crafting seamless, unforgettable experiences, he is dedicated to looking after our biggest clients and ensuring every detail of your trip is perfect.
His background in the snowsports world is impressive, built on a solid foundation of 7 years within the industry! He brings a wealth of knowledge on group dynamics, logistics, and how to deliver that truly exceptional mountain holiday that groups remember for years to come.
OUR 360 SERVICE
We offer a year-round experience, working with our group leaders to build an unforgettable trip from start to finish.
For our larger groups, first & foremost you are assigned an account manager - they are with you from day dot.
Strong communication starts from day one: we want to know everything about your group so we can advise you on the most suitable formats and options (we have several!) for your trip, and to ensure you have the smoothest process from start to finish!
Select your trip format, length and size with your account manager.
Choose from a range of top-class resorts worldwide. From France, other European destinations to something a little more off the beaten path, we can tell you all about the options.
Accommodation, transport and all the extras; we will help you build the perfect package for your group whether included in the base package or as an optional extra.
How do you want to make your week memorable? Whether it’s a mountain Savoyard feast after sunset or an après takeover like no other, our events menu and expertise is the cherry on the top!
We provide you with all the tools you need to promote your trip to your group if you need this.
When you are all set, your booking page will be set live, and you are off!
And that’s it, leave the rest to us and we will deliver your trip to the highest of standards including all customer service, itineraries, vouchers and planning.
PLANNING YOUR TRIP
Your account manager will walk you through our tried and tested blueprint to planning the perfect team trip. But to give you an idea of what this looks like: